#GivingTuesday Lessons Learned
With #GivingTuesday behind us, I’m sharing a few observations and lessons learned that can be applied all year long. Email Name and Subject Line: I
December 10, 2020
With #GivingTuesday behind us, I’m sharing a few observations and lessons learned that can be applied all year long. Email Name and Subject Line: I
Relationships are the building blocks, the literal foundation of philanthropy. “People give money to people” is a refrain we often hear. The COVID-19 pandemic has
Giving Tuesday always lands the Tuesday after Thanksgiving and is a day intended to promote charitable giving at the beginning of the holiday season. Since
I have written quite a bit in the last 6 months about how the fundraising landscape has changed as a result of COVID-19 and offered
We are rapidly approaching the end of the calendar year, a time when many donors make gifts and organizations tend to raise a significant portion
When I first started fundraising, the only digital tool available to raise money was email. We would send email updates, newsletters, and e-solicitations. Since then,
I started major gift fundraising 16 years ago. I’d say I’m in good company when I admit that I didn’t really know what I was
This summer, I suggest taking a step back and looking holistically at how you and your organization “prospect” or, in other words, what is your
Summer is one of my most favorite times in the development calendar. While it is usually much quieter in terms of donor visits and activity,
For many organizations, June marks the end of the fiscal year, while for some others, it marks the midpoint. Regardless of whichever fiscal calendar your
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